SoE Foundation

Our purpose is to educate and empower disadvantaged youth and orphans who are unable to access university or college or find a job, so they can create and build sustainable and profitable businesses within a year. Ultimately, we want these students to be part of our employment solution rather than the unemployment pandemic that currently grips our country.

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Organisation Profile

Target Audience

SOE Foundation aims to help the following students

Our ideal target audience is the youth of South Africa, males and females aged 18 to 24.

The SoE Foundation is situated in a nation that is struggling with poverty and unemployment. As a result, the youth is often seen as an apathetic generation that has little interest in contributing to the economy. However, that notion needs to change because it is not true!

Our youth cares about their future and are looking for avenues to help them find jobs or start businesses. All they need is access to training and support that will empower them to make a start in life and earn a living.

Our students have a greater opportunity to be impacted by entrepreneurship coaching sessions that teach principles and values like self-motivation and self-determination.

Here are just a few shocking statistics as per the StatsSA Q1 2022 report:

75%

of all youth are unemployed in SA

55%

of those who passed matric are unemployed

45%

of matriculants have a chance of finding a job

40%

of all youth are unemployed in SA

R192,600

is the average cost to study for a three-year degree

90%

of student applications will be rejected

Our team of accomplished entrepreneurs are developing our youth (aspiring and existing entrepreneurs) into skilled entrepreneurs who are capable of starting and running sustainable businesses, to create jobs for themselves and possibly others too.

What Students Get

4LIFE Entrepreneurship Programme™

Get the coaching, roadmap and support you need to start a business from scratch without overwhelm or frustration.

Start Your Own Business

Curriculum Overview

Programme Orientation
Philosophy of Entrepreneurship (1)
Philosophy of Entrepreneurship (2)
Time Mastery & Accountability
Business Ideation
Developing Startup Ideas & Deeper Insights
Business Idea Research & Validation
Vision, Goals & Objectives
What Product Are You Selling & Your Exclusive Product
Craft Your Offer
What Problems Do You Solve & Problem Analysis
What is the Value Proposition
What Determines the Force of a Value Proposition
How to Craft Your Value Proposition
How to Apply Your Value Proposition
Who is Your Prospect & Their Needs & Wants
The Psychology of Pricing & Pricing Strategies
The Fundamentals of Branding & Your Profile
Partner Platforms & What To Measure
Persuasion (1)
Persuasion (2)
Marketing Channels (Free & Paid)
Business Model Canvas
Preparation for GrowthKit
Tour of GrowthKit
Introduction to the Page Builder
Connecting Forms to the CRM
Emails & Automations
Using the Appointments System
Selling a Digital Product
Creating a Funnel
Building your 1st Landing Page
Finance & Tax
Legal & Regulations
Blueprint

Get training from a team of accomplished entrepreneurs who will help you with scaling your new business.

International Entrepreneurship Mastery Programme

Curriculum Overview

Introduction to the Enneagram
Debriefing of Types 1 to 5
Debriefing of Types 6 to 9
Enneagram Q & A
Personal Accountability – What & Why?
Understanding and Applying Integrity
The Mind
How the Mind Works
Self Talk Cycle
Inner and Outer World
Six Laws of the Mind
Social Entrepreneurship
Mentorship and Purpose
Module 1: Effective opportunity selection
Module 2: Small things initiate the innovation mindset
Why creativity matters and understanding your mindset
Understanding Your Thinking Style
Traditional thinking and the effect of stress on creativity
The way forward – a thinking framework for strategic thinking
Lateral Thinking – a tool for enhanced creative thinking
The Importance of sales, critical sales issues to be managed
Time management practical application, templates and support tools
The Sales Cylce: Prospecting and Referrals
The Sales Cycle: Setting the app, Surveys and Needs Analysis
The Sales Cycle: Presentation, Closing Techniques
The Sales Cycle: Handling and Overcoming Objections
Problem Identifier and Review
(is )Mindset Rebellion (creepnig in?…) and How to Overcome Imposter syndrome
Whats’ Your Story
Finding your URPs to start your business
Applying the URP to grow your business
Your Financial Goals & Money Style, Budgeting
Knowing Your Numbers (1)
Good Customer Service Is Not Enough
Using CX To Build A Business That Lasts
Knowing Your Numbers (2)
Cashflow Management
Types of financing
Public Relations – Activities & Tools
PR in the Marketing Mix
Branding – Trust, Relationships, Image (shortened by 1 day)
Starting a Business – Legal Entities, Auditors, Naming, Compliance and Acts
Accounts, Taxes, Structuring a Business
Specific Contracts and Acts
Contracts – Overview and Pointers
Intellectual Property
Confidence. Clarity. Certainty.
The Leader’s Capacity for the Future
Understanding Your Team, Teamwork & Collaboration
Managing Change
Being the Visioning Leader
Loosing motivation & overcoming apathy
Overcoming Fear /create excitement to kickstart
Structuring a presentation so that you don’t need notes.
The art of story telling
The science of speech writing
The value of great communication skills
Impromptu speaking
How to find a winning product to sell online
Starting your online store and adding products
Setting up online payments and arranging product menus
Designing the store and adding your URL
Taking the site live and getting your 1st sales
The fundamentals of Social Media
The importance of Clarity
Creating engaging content
Beating the algorithm
Building your email list
Facebook Business Manager Setup
Creating Audiences & Targeting
Anatomy of an Ad Campaign
Creating a Winning Ad
Setting Up Your Ad Campaign
(More) Strategies To Accelerate Your Entrepreneurial Journey
How to create a video and podcast
Using video & podcasts in your marketing
Being a Leader on LinkedIn
The Art of Making New Connections
The Captivating One-Liner
Secret LinkedIn Tricks
The Most NB LinkedIn Skill to Master: Direct Messaging
How to utilise Sales Funnels
Use email to create a customer journey
Useful Social Media tools
What is CRM (Customer Relationship Marketing)
Improve Productivity and Management of your Business
Important Concepts & Big Picture Overview
Campaign Preparation – Part A
Campaign Preparation – Part B
Campaign Setup
SEO and Storytelling
Optimization in Practice
The Top 3 ASSET Incomes that will set you up for a WIN in this POST Covid 19 Economy
How to Get Your B-BBEE Certificate and tap into Corporate BEE/Development Funds
Key Factors in Financial Planning for a Business:
The Four Dimensions of Resillience (Physical, Mental, Emotional, Purpose)

Get lifetime access to our entrepreneur community where you can do business through referral networking.

Lifetime Community Support

Overview

Ongoing growth strategy and tactic sessions to keep your business growing and sustainable
Monthly referral networking meetings to gain access to market through your fellow colleagues and their networks
Lifetime access to our exclusive closed Facebook Group
Access to exclusive member-only interviews with successful entrepreneurs
Access to all future upgraded course content
Weekly tool reviews of tools that can help you be more productive in your business
Weekly accountability sessions with an accountability coach

What to expect

Programme info

Streamed live online (excluding holidays)

Live sessions daily at 9 AM (GMT+2)

Recorded and available to watch online without limits

Accompanied by assignments, exercises, and case studies

Interactive with Q&A at the end of each session

Personalised guidance from an accountability coach

Added Value

Bonus Tools

Enneagram Assessment

The Enneagram is a sense-making tool and framework that enables the development of self-awareness.

At the start of the programme, you will take the Enneagram Assessment and discover your Entrepreneur Enneagram Type (EET).

Moreover, you get a detailed report on your Enneagram Type and a debriefing session with an accredited Enneagram Coach on your Entrepreneur Enneagram Type.

Your results give you insight into your core personality traits as it reveals your intrinsic motivators, strengths and weaknesses while it guides you to create the changes needed in yourself to become the best version of yourself and ultimately a more successful entrepreneur.

Armed with this self-knowledge, you can customise your learning path for accelerated development and success.

6-Month GrowthKit Web Marketing Platform Subscription

As a free bonus, you get a complimentary 6-month subscription to our all-in-one web marketing platform called GrowthKit – valued at R1 195!

This amazing, “drag ‘n drop easy” platform allows you to quickly create a professional online presence in a few hours or days (not weeks or months), without coding or technical expertise … so you don’t have to hire a developer to get your business online.

You get all the tools you need to showcase and market your business in one place:

1 Custom domain
Connect your very own domain to your GrowthKit account to boost your credibility.
20 Landing pages
Building pages is drag and drop easy. You can create any type of landing page without touching code.
10GB Storage space
Get enough online storage for all your digital landing page assets.
5 E-commerce store products
Sell anything: physical or digital products, services and memberships. Take single or recurring payments, offer upsells and more.
100 CRM contacts
Store and manage all your contacts in one place. Access detailed profiles for every lead, customer, client and member.
25 Website members
Allow your members to access their digital products in a secured content area. Manage your members through your CRM.
100 Email subscribers
Send mobile-responsive emails as campaigns or automated sequences. A/B test your subject lines or content for better results.
Free web hosting
No need to worry about expensive web hosting. We will host all your landing pages, for free.

Who We Are

The Team

Meet the Founder & head coach

Leon Lategan

Leon Lategan is the School of Entrepreneurship’s Founder and Head Coach. He has coached, trained and spoken to over +50 000 entrepreneurs, business owners and corporates in South Africa and in 21 cities globally in countries such as Egypt, Qatar, Jordan, Mauritius, Bahrain, Botswana, Namibia, Rwanda and Tanzania.

The SOE Foundation (Reg No. 265 228) is the NPO arm of the School of Entrepreneurship where we seek to help disadvantaged youth and orphans as per our purpose.

How you can get involved

To celebrate the launch of our brand new 4LIFE Entrepreneurship Programme™, you can now sponsor a student at a special EARLY BIRD price of...

R19,995

R12,995

Please provide your details below if you would like to sponsor a student, and we will get back to you.

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