Launch Special Extended Until CYBER MONDAY!

To celebrate the launch of our brand new
4LIFE Entrepreneurship Programme™,
we are extending our special and giving you a chance to enrol at a reduced price of...

R19,995

R9,995

You Save R10,000

Valid Until 5PM on 28 Nov

This Special is valid until 5pm 28 Nov

Days
Hours
Minutes
Seconds

4LIFE Entrepreneurship Programme™

The online 4LIFE Entrepreneurship Programme™ gives you the coaching, roadmap, and tools you need to start a business in just 3 months, and then scale your business for a further 6 months. Thereafter, you have LIFETIME ACCESS to the programme including all future upgrades, mentoring, support and our exclusive entrepreneur community to help you sustain your business.

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The Problem

Starting, scaling and sustaining a business can be overwhelming

If you don’t have an accomplished coach to guide you, a coach who knows the way, you waste time chasing ideas that don’t move the needle; you burn more money than you make; you guess instead of following a proven process.

That leads to sleepless nights and feeling constantly overwhelmed. And the prospect of burnout becomes very real.

We don’t want that for you. At the School of Entrepreneurship, we are giving entrepreneurs hope with a new way to start, scale and sustain a profitable business.

Entrepreneurship is demystified and simplified by accomplished entrepreneurs who guide you every step of the way, so you can achieve success without uncertainty or overwhelm.

The Solution

4LIFE Entrepreneurship Programme™

Get the coaching, roadmap and support you need to start a business from scratch without overwhelm or frustration.

Start Your Own Business

  • Programme Orientation
  • Philosophy of Entrepreneurship (1)
  • Philosophy of Entrepreneurship (2)
  • Time Mastery & Accountability
  • Business Ideation
  • Developing Startup Ideas & Deeper Insights
  • Business Idea Research & Validation
  • Vision, Goals & Objectives
  • What Product Are You Selling & Your Exclusive Product
  • Craft Your Offer
  • What Problems Do You Solve & Problem Analysis
  • What is the Value Proposition
  • What Determines the Force of a Value Proposition
  • How to Craft Your Value Proposition
  • How to Apply Your Value Proposition
  • Who is Your Prospect & Their Needs & Wants
  • The Psychology of Pricing & Pricing Strategies
  • The Fundamentals of Branding & Your Profile
  • Partner Platforms & What To Measure
  • Persuasion (1)
  • Persuasion (2)
  • Marketing Channels (Free & Paid)
  • Business Model Canvas
  • Preparation for GrowthKit
  • Tour of GrowthKit
  • Introduction to the Page Builder
  • Connecting Forms to the CRM
  • Emails & Automations
  • Using the Appointments System
  • Selling a Digital Product
  • Creating a Funnel
  • Building your 1st Landing Page
  • Finance & Tax
  • Legal & Regulations
  • Blueprint

Get training from a team of accomplished entrepreneurs who will help you with scaling your new business.

International Entrepreneurship Mastery Programme

  • Introduction to the Enneagram
  • Debriefing of Types 1 to 5
  • Debriefing of Types 6 to 9
  • Enneagram Q & A
  • Personal Accountability – What & Why?
  • Understanding and Applying Integrity
  • The Mind
  • How the Mind Works
  • Self Talk Cycle
  • Inner and Outer World
  • Six Laws of the Mind
  • Social Entrepreneurship
  • Mentorship and Purpose
  • Module 1: Effective opportunity selection
  • Module 2: Small things initiate the innovation mindset
  • Why creativity matters and understanding your mindset
  • Understanding Your Thinking Style
  • Traditional thinking and the effect of stress on creativity
  • The way forward – a thinking framework for strategic thinking
  • Lateral Thinking – a tool for enhanced creative thinking
  • The Importance of sales, critical sales issues to be managed
  • Time management practical application, templates and support tools
  • The Sales Cylce: Prospecting and Referrals
  • The Sales Cycle: Setting the app, Surveys and Needs Analysis
  • The Sales Cycle: Presentation, Closing Techniques
  • The Sales Cycle: Handling and Overcoming Objections
  • Problem Identifier and Review
  • (is )Mindset Rebellion (creepnig in?…) and How to Overcome Imposter syndrome
  • Whats’ Your Story
  • Finding your URPs to start your business
  • Applying the URP to grow your business
  • Your Financial Goals & Money Style, Budgeting
  • Knowing Your Numbers (1)
  • Good Customer Service Is Not Enough
  • Using CX To Build A Business That Lasts
  • Knowing Your Numbers (2)
  • Cashflow Management
  • Types of financing
  • Public Relations – Activities & Tools
  • PR in the Marketing Mix
  • Branding – Trust, Relationships, Image (shortened by 1 day)
  • Starting a Business – Legal Entities, Auditors, Naming, Compliance and Acts
  • Accounts, Taxes, Structuring a Business
  • Specific Contracts and Acts
  • Contracts – Overview and Pointers
  • Intellectual Property
  • Confidence. Clarity. Certainty.
  • The Leader’s Capacity for the Future
  • Understanding Your Team, Teamwork & Collaboration
  • Managing Change
  • Being the Visioning Leader
  • Loosing motivation & overcoming apathy
  • Overcoming Fear /create excitement to kickstart
  • Structuring a presentation so that you don’t need notes.
  • The art of story telling
  • The science of speech writing
  • The value of great communication skills
  • Impromptu speaking
  • How to find a winning product to sell online
  • Starting your online store and adding products
  • Setting up online payments and arranging product menus
  • Designing the store and adding your URL
  • Taking the site live and getting your 1st sales
  • The fundamentals of Social Media
  • The importance of Clarity
  • Creating engaging content
  • Beating the algorithm
  • Building your email list
  • Facebook Business Manager Setup
  • Creating Audiences & Targeting
  • Anatomy of an Ad Campaign
  • Creating a Winning Ad
  • Setting Up Your Ad Campaign
  • (More) Strategies To Accelerate Your Entrepreneurial Journey
  • How to create a video and podcast
  • Using video & podcasts in your marketing
  • Being a Leader on LinkedIn
  • The Art of Making New Connections
  • The Captivating One-Liner
  • Secret LinkedIn Tricks
  • The Most NB LinkedIn Skill to Master: Direct Messaging
  • How to utilise Sales Funnels
  • Use email to create a customer journey
  • Useful Social Media tools
  • What is CRM (Customer Relationship Marketing)
  • Improve Productivity and Management of your Business
  • Important Concepts & Big Picture Overview
  • Campaign Preparation – Part A
  • Campaign Preparation – Part B
  • Campaign Setup
  • SEO and Storytelling
  • Optimization in Practice
  • The Top 3 ASSET Incomes that will set you up for a WIN in this POST Covid 19 Economy
  • How to Get Your B-BBEE Certificate and tap into Corporate BEE/Development Funds
  • Key Factors in Financial Planning for a Business:
  • The Four Dimensions of Resillience (Physical, Mental, Emotional, Purpose)

Get lifetime access to our entrepreneur community where you can do business through referral networking.

Lifetime Community Support

  • Ongoing growth strategy and tactic sessions to keep your business growing and sustainable
  • Monthly referral networking meetings to gain access to market through your fellow colleagues and their networks
  • Lifetime access to our exclusive closed Facebook Group
  • Access to exclusive member-only interviews with successful entrepreneurs
  • Access to all future upgraded course content
  • Weekly tool reviews of tools that can help you be more productive in your business
  • Weekly accountability sessions with an accountability coach

What to expect

Programme info

Streamed live online (excluding holidays)

Live sessions daily at 9 AM (GMT+2)

Recorded and available to watch online without limits

Accompanied by assignments, exercises, and case studies

Interactive with Q&A at the end of each session

Personalised guidance from an accountability coach

Added Value

Bonus Tools you get

The Enneagram is a sense-making tool and framework that enables the development of self-awareness.

At the start of the programme, you will take the Enneagram Assessment and discover your Entrepreneur Enneagram Type (EET).

Moreover, you get a detailed report on your Enneagram Type and a debriefing session with an accredited Enneagram Coach on your Entrepreneur Enneagram Type.

Your results give you insight into your core personality traits as it reveals your intrinsic motivators, strengths and weaknesses while it guides you to create the changes needed in yourself to become the best version of yourself and ultimately a more successful entrepreneur.

Armed with this self-knowledge, you can customise your learning path for accelerated development and success.

As a free bonus, you get a complimentary 6-month subscription to our all-in-one web marketing platform called GrowthKit – valued at R1,195!

This amazing, “drag ‘n drop easy” platform allows you to quickly create a professional online presence in a few hours or days (not weeks or months), without coding or technical expertise … so you don’t have to hire a developer to get your business online.

You get all the tools you need to showcase and market your business in one place:

  • 1 Website with free hosting
    No need to worry about expensive web hosting. We will host your website for free.
  • 20 Landing pages
    Building pages is drag and drop easy. You can create any type of landing page without touching code.
  • 10GB Storage space
    Get enough online storage for all your digital landing page assets.
  • 5 E-commerce store products
    Sell anything: physical or digital products, services and memberships. Take single or recurring payments, offer upsells and more.
  • 100 CRM contacts
    Store and manage all your contacts in one place. Access detailed profiles for every lead, customer, client and member.
  • 25 Website members
    Allow your members to access their digital products in a secured content area. Manage your members through your CRM.
  • 100 Email subscribers
    Send mobile-responsive emails as campaigns or automated sequences. A/B test your subject lines or content for better results.
  • 1 Custom domain connection
    Connect your own domain (to be bought separately) to your GrowthKit account to boost your credibility.

Ready to join the
4LIFE Entrepreneurship Programme™?

Cyber Monday Launch Special

Days
Hours
Minutes
Seconds

R19,995

R9,995

You Save R10,000

Affordable 6 and 12-month payment plans are available

Still not sure if this is for you? See what our students are saying...

From Our Students

Testimonials

Leila Blom

Backyard Farms

"In 2020 was approached by a lovely man who was involved in a big charity based feeding scheme during covid lockdown. He asked me if I wanted to start a social enterprise with him based on working in communities and townships to create gardens where they grow and sell chillies onions, basil, red pepper, tomato and herbs, we then buy their harvests and use them in our range of table and cooking sauces."

"When I was asked to help start this endeavour I decided to join the School of Entrepreneurship since I knew nothing about starting a business or where to even begin! I enjoyed the diverse topics that the School of Entrepreneurship covered and after long days out I would go home and be able to share the same struggles & learn from the other students who were facing the same challenges which was motivating."

"We started Backyard Farms as a team of three (my colleagues who are husband and wife still have their own full-time jobs, so I am the only one who is working on this project full time) but it has helped immensely to have a team who can bounce ideas of one another, so I cannot take full credit for everything that has been done. We have just recently been stocked in a Wellness Warehouse and a Pick ‘n Pay so we now employed a 4th person who is helping with the production of the sauce so that I can focus on growing the business."

Pelisa Mpumlwana

Lisas Box

"To me, to actually take the initiative & be an exhibitor at the Rand Show may sound like bragging, but it was one of my greatest milestones for 2022 & most bitter sweet business challenge."

"With the School of Entrepreneurship, I have changed my way of thinking thanks to Verity Price, one of their coaches. I recently attended the Rand Show and I was not looking for opportunities to catapult to unprecedented limited heights, instead, I was looking for business opportunities that landed me where the School of Entrepreneurship has taught me in their skill implementation sessions."

"But here is the thing also, I planned for the Rand Show & no matter how much I made plans things did not go as planned. This rang true when I had to take a bus from the Eastern Cape with Lisas Box stock to Johannesburg. This challenge showed me how much I was willing to grow in business.

In summary, Lisas Box made it’s 1st yoco sale & many more thereafter. Lisas Box got featured on African Celebration TV & made new stakeholders."

Who We Are

The Team

Meet the Founder & head coach

Leon Lategan

Leon Lategan is the School of Entrepreneurship’s Founder and Head Coach. He has coached, trained and spoken to over +50 000 entrepreneurs, business owners and corporates in South Africa and in 21 cities globally in countries such as Egypt, Qatar, Jordan, Mauritius, Bahrain, Botswana, Namibia, Rwanda and Tanzania.

The School of Entrepreneurship exists to create entrepreneurs because they possess the ability to spur economic growth and improve living standards for all. We aim to develop 10,000 new entrepreneurs in the next 5 years who are capable of starting sustainable and profitable businesses that create jobs and reduce unemployment.

Who You Will Learn From

The Coaches

World-class coaching provided by a team of accomplished entrepreneurs

Ready to join the
4LIFE Entrepreneurship Programme™?

Cyber Monday Launch Special

Days
Hours
Minutes
Seconds

R19,995

R9,995

You Save R10,000

Affordable 6 and 12-month payment plans are available

Do you have any questions? Let's chat...

Schedule a call with our Student Advisor

If you have any questions about our programme, please do not hesitate to schedule a call with our student advisor.