4LIFE Entrepreneurship Programme™

While getting your degree, diploma or certificate

...start, scale & sustain your own business

We’ve got exciting news for you: from the day you kick off here at the School of Entrepreneurship, you will learn to be an entrepreneur by being one.

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The Problem

South Africa is in crisis

Presently, South Africa’s job market is in crisis with the highest unemployment rate in the world at 44.1% (expanded definition, QLFS Q2:2022).

Joining the job market after finishing university or college is a scary endeavour. Chances are you won’t be able to find a job. Not to mention a job that pays well or one that you love doing.

At the School of Entrepreneurship, we encourage you to think differently. Take the path less travelled.

Instead of going job hunting, use the knowledge you gained from your degree, diploma or certificate to start a business, create your dream job and take control of your future.

The Solution

4LIFE Entrepreneurship Programme™

Get the coaching, roadmap and support you need to start a business from scratch without overwhelm or frustration.

Start Your Own Business

Curriculum Overview

Programme Orientation
Philosophy of Entrepreneurship (1)
Philosophy of Entrepreneurship (2)
Time Mastery & Accountability
Business Ideation
Developing Startup Ideas & Deeper Insights
Business Idea Research & Validation
Vision, Goals & Objectives
What Product Are You Selling & Your Exclusive Product
Craft Your Offer
What Problems Do You Solve & Problem Analysis
What is the Value Proposition
What Determines the Force of a Value Proposition
How to Craft Your Value Proposition
How to Apply Your Value Proposition
Who is Your Prospect & Their Needs & Wants
The Psychology of Pricing & Pricing Strategies
The Fundamentals of Branding & Your Profile
Partner Platforms & What To Measure
Persuasion (1)
Persuasion (2)
Marketing Channels (Free & Paid)
Business Model Canvas
Preparation for The Landing Page Builder
Tour of The Landing Page Builder
Building your 1st Landing Page
Finance & Tax
Legal & Regulations
Blueprint

Get training from a team of accomplished entrepreneurs who will help you with scaling your new business.

International Entrepreneurship Mastery Programme

Curriculum Overview

Get lifetime access to our entrepreneur community where you can do business through referral networking.

Lifetime Community Support

Overview

Ongoing growth strategy and tactic sessions to keep your business growing and sustainable
Monthly referral networking meetings to gain access to market through your fellow colleagues and their networks
Lifetime access to our exclusive closed Facebook Group
Access to exclusive member-only interviews with successful entrepreneurs
Access to all future upgraded course content
Weekly tool reviews of tools that can help you be more productive in your business
Weekly accountability sessions with an accountability coach

What to expect

Programme info

Streamed live online (excluding holidays)

Live sessions on Tuesdays at 12 PM (GMT+2)

Recorded and available to watch online without limits

Accompanied by assignments, exercises, and case studies

Interactive with Q&A at the end of each session

Personalised guidance from an accountability coach

Added Value

Bonus Tool

Enneagram Assessment

The Enneagram is a sense-making tool and framework that enables the development of self-awareness.

At the start of the programme, you will take the Enneagram Assessment and discover your Entrepreneur Enneagram Type (EET).

Moreover, you get a detailed report on your Enneagram Type and a debriefing session with an accredited Enneagram Coach on your Entrepreneur Enneagram Type.

Your results give you insight into your core personality traits as it reveals your intrinsic motivators, strengths and weaknesses while it guides you to create the changes needed in yourself to become the best version of yourself and ultimately a more successful entrepreneur.

Armed with this self-knowledge, you can customise your learning path for accelerated development and success.

Ready to join the 4LIFE Entrepreneurship Programme™?

Get the early bird price before it expires

Affordable 6 and 12-month payment plans are available

Still not sure if this is for you? See what our students are saying...

From Our Students

Testimonials

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Backyard Farms

"In 2020 was approached by a lovely man who was involved in a big charity based feeding scheme during covid lockdown. He asked me if I wanted to start a social enterprise with him based on working in communities and townships to create gardens where they grow and sell chillies onions, basil, red pepper, tomato and herbs, we then buy their harvests and use them in our range of table and cooking sauces."

"When I was asked to help start this endeavour I decided to join the School of Entrepreneurship since I knew nothing about starting a business or where to even begin! I enjoyed the diverse topics that the School of Entrepreneurship covered and after long days out I would go home and be able to share the same struggles & learn from the other students who were facing the same challenges which was motivating."

"We started Backyard Farms as a team of three (my colleagues who are husband and wife still have their own full-time jobs, so I am the only one who is working on this project full time) but it has helped immensely to have a team who can bounce ideas of one another, so I cannot take full credit for everything that has been done. We have just recently been stocked in a Wellness Warehouse and a Pick ‘n Pay so we now employed a 4th person who is helping with the production of the sauce so that I can focus on growing the business."

Pelisa Mpumlwana

Lisas Box

"To me, to actually take the initiative & be an exhibitor at the Rand Show may sound like bragging, but it was one of my greatest milestones for 2022 & most bitter sweet business challenge."

"With the School of Entrepreneurship, I have changed my way of thinking thanks to Verity Price, one of their coaches. I recently attended the Rand Show and I was not looking for opportunities to catapult to unprecedented limited heights, instead, I was looking for business opportunities that landed me where the School of Entrepreneurship has taught me in their skill implementation sessions."

"But here is the thing also, I planned for the Rand Show & no matter how much I made plans things did not go as planned. This rang true when I had to take a bus from the Eastern Cape with Lisas Box stock to Johannesburg. This challenge showed me how much I was willing to grow in business.

In summary, Lisas Box made it’s 1st yoco sale & many more thereafter. Lisas Box got featured on African Celebration TV & made new stakeholders."

Who We Are

The Team

Meet the Founder & head coach

Leon Lategan

Leon Lategan is the School of Entrepreneurship’s Founder and Head Coach. He has coached, trained and spoken to over +50 000 entrepreneurs, business owners and corporates in South Africa and in 21 cities globally in countries such as Egypt, Qatar, Jordan, Mauritius, Bahrain, Botswana, Namibia, Rwanda and Tanzania.

The School of Entrepreneurship exists to create entrepreneurs because they possess the ability to spur economic growth and improve living standards for all. We aim to develop 10,000 new entrepreneurs in the next 5 years who are capable of starting sustainable and profitable businesses that create jobs and reduce unemployment.